¿Why participate in the business rounds of ANDICOM
2009?
• Get feedback of your product in order to improve it.
• It optimizes the time you invest to obtain qualified suppliers.
• In it you can find previously selected buyers, interested in finding more suppliers.
• It allows you to establish a buy and sale schedule.
• It allows enterprises to start, reactivate and strengthen their exportation processes
through previously agreed negotiations
• It offers to the business men the opportunity to identify, quickly and precisely,
potential importers and exporters of products and services.
• Facilitates commercial relations and alliances between participating enterprises and
institutions.
• Opportunity to make several contacts on a single site and in a short time.
• Improve business competitiveness, getting to know trends of the industry.
• Reduce advertising costs.
• It offers you the opportunity to extend your portfolio of suppliers and buyers at an
international level.
BUSINESS ROUNDS: EXCELENT OPPORTUNITY TO GET CONECTED WITH THE ICT MARKET.
Within Andicom 2009, the biggest telecommunications event in Spanish language of Latin
America, will take place for the third consecutive year the Business Rounds, an area of trade that
complements the academic and commercial activities of the Congress, as a mechanism whereby
participating companies have the ability to identify business opportunities and publicize their
products and services through strategic programmed meetings.
The objective of this activity is to provide the means for the telecommunications sector to
identify potential business with both suppliers of goods and services of the sector as well as with
companies in other economic sectors that require ICT to enhance their productivity and efficiency.
Business Rounds are an ideal place to identify trends in use, application and implementation
of Information and Communication Technology (ICT) in other sectors and also an opportunity to know
the needs of other markets.
How does it work?
Business Rounds are done through 30-minute encounters between companies and institutions
that have common interests and needs. Interested parties must fill out a registration form in which
they let known their interests and needs. Once completed, these forms are analyzed by field experts
and then strategically appointments are assigned, ensuring that the interests and needs are
coincidental. Prior to the completion of the Businesses Rounds, companies will receive an agenda of
their meetings showing the table number for the meeting and the contact name and company
(counterpart) which will be meeting.
The day of the event the organizers will provide a continuous accompaniment to the
participants to address their concerns and support them in developing their appointments.
Get ready
Before • Be clear about the products you offer.
• Prepare the material you will deliver in the appointments and bring a calculator.
• Prepare paper material and company stamp to deliver quotations.
• Be aware of production costs and the actual volumes that your company manages.
• If you will delegate the negotiation, verify that the operator has the necessary skills.
• Find out about the real needs of potential buyers and seek other relevant information on
the Internet and newspaper articles.
Prepare a price list of products, taking into account the trading margin and logistics
costs.
• Think about the possibility of delivering gifts of the company.
• Project a serious corporate image.
• Consider different buyers and sellers, depending on your case. For example, if you are a
supplier, please check in advance with the organizers information about the customers with whom you
will meet
During • Have ready price lists that include negotiating margins, prices of transport, freight,
insurance. Give samples of no commercial value.
• You can deliver gifts of the company as sheets, pens and buttons.
• Take note of the relevant aspects of the appointment.
• Record in writing any relevant information you receive on products and its market.
• Optimize time, be punctual and respect your agenda. Listen to the recommendations made
about your product.
• Be specific and concrete.
• Count on a sufficient number of business cards.
• Avoid talking about religion, politics and other topics that generate controversy.
• Do not rush to make retail sales in the medium and long term; evaluate if a better
business can be performed.
After • Evaluate the event with the organizers.
• Send gratitude letters to the contacts you made.
• Prepare a post BR appointment plan and comply with the commitments made (sending samples,
quotes, data sheets).
• Follow up customers and evaluate them.
• Measure the results against the objectives.